Hairstory
The Richest Damage Repair Method
The Richest Damage Repair Method for dry hair heals damaged hair from the inside out in two nourishing steps powered by our exclusive ProTarget Technology™.
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First, add Bond Boost to New Wash Rich to deliver more intense and prolonged recovery benefits than other hair repair treatments—all while you cleanse and condition.
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After rinsing thoroughly, follow with Bond Serum maximum for absorption of its reparative ingredients and heat protection up to 450°F.
Double repair ProTarget Technology™ is uniquely formulated with liposomes that zero in on compromised areas of the hair.
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Within the fiber, a clinically proven complex with itaconic acid and arginine restores disulfide bonds that have been damaged by chemical treatments like dyes, bleach and relaxers.
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On the outer cuticle, nourishing ingredients including panthenol and ceramide NP replenish moisture to heal frizz and prevent split ends and breakage. Hair is stronger, smoother, softer and shinier—for longer.